SoDa Symposium: A Dialogue at the Intersection of Human Computer Interaction and Social Data Science Methods

Event Start Date: Tuesday, April 11, 2023 - 12:00 pm

Event End Date: Tuesday, April 11, 2023 - 1:00 pm

Location: Virtual EST

Our presenters will discuss the intersection of HCL and social data science research methods in the areas of artificial intelligence, social media, privacy, usability, experimental and survey design. Hosted by the UMD SoDa Center. This is a free online event, open to the public. Registration is required.


  • Jen Golbeck – Professor, College of Information Studies, University of Maryland, College Park. Prof. Golbeck’s research focuses on artificial intelligence, social media, privacy, and trust on the web. She is also an active science communicator, speaking with the media and at conferences about current issues in tech.
  • Jen Romano – Senior UX Manager, Google; Instructor, UC Berkeley Extension; Instructor, JPSM, University of Maryland; UXR Coach. Jen is a Sr UX Manager at Google, an instructor at UC Berkeley Extension, an instructor at the University of Maryland, and a UXR Coach. She specializes in efficient applications of research methods to ensure scientific rigor is not compromised while working fast to gain actionable results. Jen’s research specialties include usability, eye tracking, survey design, experimental design, and cognitive aging. Jen is an established expert in the field – she teaches graduate-level classes, trains UX professionals, and coaches people who are entering the field. She is co-author/editor of Modern Socio-Technical Perspectives on Privacy (2022), co-author of Usability Testing for Survey Research (2017) and co-author/editor of Eye Tracking in User Experience Design (2014). She has held UX positions in both industry (Facebook, Instagram, Bridgewater Associates, Principles by Ray Dalio, Fors Marsh Group) and government (US Census Bureau), and has worked as an independent consultant as well.


  • Wayne Lutters – Co-Director, Social Data Science Center (SoDa); Professor and Associate Dean for Strategic Initiatives at the College of Information Studies, University of Maryland

The SoDa Center at UMD
The powerful information available in large social science data sets is critical to understanding and addressing many of our nation and world’s most pressing challenges: from Covid-19 to racial, social and economic injustice; and from climate change to deep and damaging political and cultural divides. To help address these challenges, the University of Maryland has launched a new Social Data Science Center (SoDa) designed to advance research, education, and applications of social data measurement and analysis. This center leverages UMD’s strengths in survey methods, measurement, information management, visualization, and analytics. Facebook is providing support for the center’s research and education programs over the next three years.


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