Ron YarosAffiliate Associate Professor
Ronald Yaros is Merrill College’s Director of Ph.D. Studies, an Affiliate Associate Professor in UMD’s College of Information Studies, a Tow-Knight Disruptive Educator for Journalism Innovation and Entrepreneurship, and an Apple Distinguished Educator. Since 2008, his teaching and research have focused on how, when, and why the next generation of news consumers seek, select and share digital information. As technology continues to change rapidly, it has become increasingly difficult for producers of online and mobile information to engage consumers with multiple devices and unlimited sources for instant information. His emerging “Digital Cognition Model” proposes new theories and strategies to simultaneously attract and engage different users who have the time and interest to either seek, search or read information.